In this Issue:
• Meetings 2.0
• nTAG in Vegas
• Networking Inspires
  Collaboration
WINTER NEWSLETTER
The Tag Line
MEETINGS 2.0 CHALLENGE

Are you getting the most strategic value from your corporate events?

Take the Meetings 2.0 Challenge


 
Complimentary Webinar

"Achieve superior results at your next meeting or event with the nTAG System Version 2"

Attend our complimentary half-hour web seminar to find out how to drive more results at your next meeting.

Click here to sign up

You will learn:

The 5 components of a successful, connected event
How to provide a more dynamic experience for your attendees
How to streamline typical manual tasks (surveys, agendas, reporting)
How to improve and measure event ROI


Click here to view all available dates

* The first 5 people to sign up and attend a webinar will receive a computer travel set valued at over $50!

 
 
Visit nTAG at an Upcoming Event:

nTAG Event

Meeting Professionals International
Northern California Chapter
February 25-26, 2008
Moscone West
San Francisco, CA
Booth # 626
Learn more

Exhibitor Online
Exhibitor 2008
March 9-13, 2008
Mandalay Bay Convention Center
Las Vegas, NV
Booth #1558

Learn more

Meeting Professionals International
New England Meetings Industry Conference & Exhibition
April 8-9, 2008
Hynes Convention Center
Boston, MA

Learn more


Event Marketer
Experiential Marketing Summit
April 21-23, 2008
Chicago Marriott Downtown
Chicago, IL

Learn more

nTAG Event

 
MEETINGS 2.0: nTAG has the technology and expertise to bring your events into the 21st century by offering complete solutions to improve, automate and measure event performance—on site and in real time. Built around the world's first interactive name badge, nTAG provides innovative solutions for targeted networking, session interactivity and education, and event reporting and ROI analysis. nTAG also applies best practices, based on event research and direct experience with over 70,000 nTAG users, to help drive more value from your meetings and prove the results.


 
     nTAG in the News
MeetingsNet
  A Technophobe Tries nTAG

By Regina Baraban

The nTAG interactive name badge is a success.


I confess: My nerves were on edge as I waited to pick up my nTAG interactive name badge during registration at Financial & Insurance Conference Planners annual conference in November.


More


 
 
 
Meetings 2.0 – The future is here, are you ready?

By Rick Borovoy, founder and CTO, nTAG

Experts tell us that we should pay close attention to Web 2.0 and related web themes like social networking, collaboration, and measurement because they are impacting how we work, learn and play . But how can an online movement relate to face-to-face events and the meetings industry? The answer becomes more obvious when we compare and contrast online and onsite experiences.


Read on

 
 
      Press Release
   
  nTAG Interactive Announces Partnership with Las Vegas Meetings by Harrah's Entertainment
Harrah's Entertainment
Boston, MA [January 7th, 2008]
nTAG Interactive, the premier provider of real-time event data management (EDM) solutions, announced today a partnership agreement with Las Vegas Meetings by Harrah's Entertainment, the meetings and conventions division of Harrah's Entertainment, the world's largest provider of branded casino entertainment. nTAG will have its equipment on site at all seven of Harrah's Las Vegas properties and nTAG and Las Vegas Meetings by Harrah's Entertainment will engage in co-marketing and co-selling efforts, promoting the use of the nTAG System to corporate meeting professionals.

Read on

      Worth Reading  
   
Networking: The Key to Inspiring Better Collaboration
By Paula Crerar, VP of Marketing, nTAG Interactive

Many of us have had the experience of attending a session at a conference where we asked to complete a group task with people at our table. Often we are grouped together randomly and we don't know each other, so we have little context for determining who can contribute and at what level. Also, we are forced to offer our opinions among people we've not previously established trust with ("will they accept my ideas?", "do they have the experience/knowledge to understand where I'm coming from?"). This is especially true if this is your first time at the conference, where you are not familiar with the attendees or the overall culture of the conference.

Read on

nTAG
   Other News
 
Technology Review

Smart Badges Track Human Behavior


MIT researchers used conference badges to collect data on people's interactions and visualize the social network.
By Kate Greene


In the corporate and academic worlds, conferences and networking events are necessary. But while some people trade business cards with aplomb, others clump with coworkers, rarely venturing beyond the safety of their pre-existing social circle. New research from MIT's Media Lab has shown that a sensor-laden conference badge might be able to help people venture out, form new connections, and gain insight into how they interact with others at such events.

More


 
   Resources
How to Measure Anything: Finding the Value of "Intangibles" in Business

By Doug Hubbard

nTAG Interactive was discussed in this book as a clever application of technology for measuring what is often thought to be "intangible".

How to Measure Anything
From market forecasts to information technology risks to financial reporting, How to Measure Anything reveals the power of measurement to our understanding of business and the world at large. This insightful and eloquent book will show you how to measure those things in your own business that, until now, you may have considered "immeasurable," including customer satisfaction, organizational flexibility, technology risk, and technology ROI. With case studies ranging from how a marine biologist measures the population of fish in a large lake to how the United States Marine Corps found out what really matters in forecasting fuel requirements for the battlefield, readers are introduced to a "universal approach" to measuring "intangibles," along with some interesting methods for particular problems.

To learn more

 
Blogs to Inspire:

Ideas are the currency of success in any business. Thinking by connections can spark new ideas. Check out these blogs for some fresh thinking.

Meetings 2.0 by Rick Borovoy Jaffe Juice
Conversation Agent The Green
Domino Daily Dose Foodie Bytes

If you have a favorite blog you'd like to share with our readers, please click here!
Email to a Colleague nTag 877.NTAG.YES  www.ntag.com  info@ntag.com